Client Spotlight - The Toy King

The trumpets are sounding to announce the arrival of.... The Toy King's online presence to support their 3,600 square foot toy store located in Chicago, Illinois.

The Toy King needed a Web site to reflect their brick and mortar image, and of course, compliment the Toy King himself. They wanted a "royal themed, colorful" Web site to sell their vast assortment of toys, along with allowing existing customers & locals to place orders and receive next day delivery. They also wanted the ability to maintain the Web site and easily add, revise and delete their product offerings.

Enhancements Incorporated:

  • Unique custom design with custom RTML templates
  • Custom checkout pages to match the design of the site
  • Custom textual side navigation with Categories
  • Custom product page layout with custom variables to display warning graphics for choking, small part, etc.
  • Custom "Add to Cart" button
  • Social media sharing tools on product pages
  • Ability to add multiple images per product with enlarge product image in a Layover
  • Add a "NEW" Icon to new products on section & item pages
  • Cross Sell products on cart page
  • Enhanced Search feature
  • Custom Variables for META Tags
  • Personal one-on-one training for product uploads, and site maintenance.